Our Future is Up to YOU!

Dear Horse Rookie Herd,

Equestrian life is full of ups and downs—and not just the ‘posting’ kind. From wondering what to wear to your first riding lesson to figuring out how to put weight on a hard keeper, this journey can be as challenging as it is rewarding.

Over the past six years, Horse Rookie has become a trusted resource for millions of readers. Packed with practical tips, barn-tested gear reviews, and expert advice, our site exclusively features content written by horse lovers for horse lovers.

Maybe you found us in 2018 when we published our first article, or perhaps you joined more recently, as we topped 900 free articles. 

Now, we’re raising the rails again! 

We're excited to announce Horse Rookie's next chapter—Inside Rein—a brand new content experience delivered right to your inbox. And your input will help us make Inside Rein even better! (Enter your email address to access the survey.)

Why join when when our website is free?

Great question! Here’s why we’re shifting our focus to email content:

Higher value for riders who love rock-solid intel.

Sure, you can search Reddit, comb through random reviews, fact-check Google AI-generated overviews, and waste time digging for reliable advice. Or, you can have curated content, created by real-world equestrians with personal experience, delivered directly to your inbox weekly.

Exclusive access to premium resources.

Inside Rein members also get instant access to The Rider's Wallet: How I Spent $82,000 on Horses in Four Years. This real-life case study analyzes one rider's personal horse expenses (ahem, mine) down to the dollar. This is the first case study of its kind and lays it ALL out there—from budgets to vet bills to the cost of horse buying.

But that's only the beginning.

Starting January 1st, new articles will ONLY be available to Inside Rein subscribers.

You'll also get a weekly dispatch with member-only spending reports, cost-saving tips and discounts, rookie guides, mindset tools, and a monthly email course—all for only $5/month ($50/year).

Plus, we're moving 10 of our most popular website articles—on topics like budgeting for horse care, training tips, and gear reviews—behind the Inside Rein paywall each month.

Kick on—early-bird pricing ends January 1st!

Subscribe to Inside Rein for just $5/month (or $50/year) to lock in this special rate.

We’re excited to keep creating, connecting, and curating more of what you love. 

Knowledge is Horsepower!

Nicole
Horse Rookie Founder

P.S. We moved our emails to the Beehiiv platform, so whitelist us again!